Alterna Caviar Multiplying Volume Shampoo

What it is:
A sulfate-free cleanser that builds thickness and volume, protects color, and improves the overall appearance of fine, thin hair.

What it does:
This gentle shampoo reduces breakage while nourishing strands, adding volume, and gently cleansing hair. The secret is the Marine Plumping Complex, which contains omega-3 and Seasilk® to strengthen and restore hair’s natural thickness and reduce breakage. Color Hold®, a proprietary technology, locks in hair color brightness.