What it is:
Clairol Professional® TRUE COLOR™ is a long-lasting, permanent cream color, specially formulated to deliver beautiful, natural-looking color results so true that only you know for sure. The PrimeColorSeal All-in-One Technology® helps to fight the free radicals that can interfere in the coloring process and seals the cuticle for even tone results, color longevity and optimum shine.
What it does:
TRUE COLOR™ preserves and enhances the thousands of natural tones in your hair and provides up to 100% gray coverage for salon-quality results that are true to you.
What else you need to know:
- Up to 100% Intense Gray Coverage for resistant hair using.
- Hair is sealed for optimum shine.
- Color deposits deep into the hair for even natural-looking results.